Does “organic” and “natural” Advertising “get under the skin” and Affect Subjective effects, behavior, and exposure? Results from a Human Laboratory Deception Study

Dec 5, 2025

Does “organic” and “natural” Advertising “get under the skin” and Affect Subjective effects, behavior, and exposure? Results from a Human Laboratory Deception Study

Pearson, J., Erinoso, O., Hogan, A., Pheneger, A., Borges, L., Lewis, M., Vaz, V., Schulz, J., Jun, Y., Son, Y., Mercincavage, M. (2025). Does “organic” and “natural” Advertising “get under the skin” and Affect Subjective effects, behavior, and exposure? Results from a Human Laboratory Deception Study, Society for Research on Nicotine & Tobacco (SRNT) Annual Conference: New Orleans, LA, March 11, 2025-March 15, 2025